E-Learning Content Translation and Refresh Project

The main goal for the project is to provide support as the company refreshes its e-learning content by translating it into French and Spanish. The successful candidate will need to have proficiency in these languages and some technical acumen. They will also be taught how to use the company's Learning Management System. This will involve several different steps for the successful candidate, including: - Translating existing e-learning content into French and Spanish. - Learning to use the company's Learning Management System. - Refreshing the e-learning content as needed.

AI Platform Marketing Strategy for Gen Z and Alpha

SwitchGear Limited and elevate2Great are seeking a comprehensive marketing and advertising strategy for their upcoming AI Platform, set to launch in 2026. This platform aims to certify Gen Z and Alpha learners in key areas such as leadership, sales, customer service, and AI-driven leadership. The project involves creating a dual-focused marketing strategy targeting both Business-to-Consumer (B2C) and Business-to-Business (B2B) markets. The goal is to effectively communicate the platform's value proposition to these distinct audiences, leveraging insights into generational preferences and digital engagement trends. The project will require an analysis of current market trends, competitor strategies, and consumer behavior to craft a compelling and innovative marketing plan. The strategy should include digital marketing tactics, social media engagement, and potential partnerships to maximize reach and impact.

Data Cleansing for AI Accuracy

SwitchGear Limited and elevate2Great are in the process of developing an AI platform that requires accurate data analysis to ensure the AI bot delivers precise answers. The current focus is on cleaning up the existing dataset to enhance the AI's performance. This project aims to provide learners with the opportunity to apply their data analytics skills to identify and rectify inconsistencies, errors, and redundancies in the dataset. By doing so, learners will contribute to improving the AI's ability to process and analyze data accurately. The project involves a series of tasks that include data profiling, error detection, and implementing data cleansing techniques. The goal is to prepare a refined dataset that can be effectively used by the AI platform for accurate decision-making and response generation.

AI Competitive Landscape Analysis

The project aims to conduct a comprehensive competitive landscape analysis for targeted AI companies, focusing on identifying similarities and differences with potential competitors. The primary goal is to understand the marketing, sales, and pricing strategies employed by these companies. This analysis will help SwitchGear Limited and elevate2Great to better position themselves in the AI market by leveraging insights into competitor strategies. The project will involve researching various AI companies, analyzing their market presence, and evaluating their strategic approaches. Learners will apply their classroom knowledge of market analysis, strategic planning, and data interpretation to complete this project. The tasks are closely related and can be completed by a team of learners specializing in business or marketing studies.